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What is a social content locker? Go viral with this quick overview

What is a social content lockerEverybody wants to know what’s the fastest way to go viral using social media. If not the fastest way, they want to know what’s the easiest way to go viral. The problem with answering these questions is the answer itself: it depends. If you have been keeping up with this blog, you know by now that even though going viral is both an art and a science, we like to focus on the science of it.


How to Market a Book Targeting a Niche within a Niche

How to sell more books using the viral coefficientLet’s be real with each other.  The only reason you write a book is so that other people read it. Sure, there are a handful of people in the world who dream of writing a book so it can collect dust on some bookshelf.  Those folks are few and far between.

The vast majority of all of us want to write a book that actually becomes noteworthy within our niche.


5 warning signs that your word-of-mouth strategy will never go viral

5 warning signs that your word-of-mouth strategy will never go viralHow well is your word-of-mouth strategy doing these days?  How many new customers, unique visitors, retweets, likes, or comments did you get last week as a result of a conversation between two or more people?  Did you get more word-of-mouth referrals this month or last month? Will you be able to meet your revenue growth goals using word-of-mouth advertising alone?

Let me take a guess, you have no clue.


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