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6 Ingredients for the Perfect Holiday Promotion

It’s that time of year again.  If you have an online store, chances are you have already launched or are very close to launching you first holiday promotion of the year.

First off, this is not the time of year to rely on free media to capitalize on the increased spending of the holiday season.  Unless you have an ongoing word or mouth campaign that is a consistent driver of new customers, there is absolutely no chance that an ordinary Facebook or Twitter post will work.

If you can afford only one time of year to pay for ads, then this is it.  So let me help you make the best of it.

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How to get influential bloggers to promote your eCommerce store

how-to-promote-ecommerce-store

When it comes to promoting an eCommerce store, one of the fastest ways to drive traffic to your product pages is working with influential bloggers. Once you get influential bloggers related to your niche to link to your products, you win.

The problem, however, is that it’s difficult to get your eCommerce site on the radar of an influential blogger. That’s why below I’m going to provide you a 5 step guide to getting your products recognized by the right bloggers, as well as turning that recognition into high traffic links back to your eCommerce site.  


23 Ideas to Jumpstart your Online Store Marketing for Christmas

online-store-marketing-christmas-ideasIt’s never too late to prepare your online store for Christmas marketing. Ideally, you should start your planning by October (Halloween at the latest), but we all know we don’t live in an ideal world.

So the next best thing you can do is start today.

The goal of the content shared below is to provide you with the ultimate learners guide to deploy your time between now and Christmas so you can maximize the number of sales you make over the holiday season. There is no reason you shouldn’t try at least 5 of these ideas.


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