For seasoned entrepreneurs and marketers, it is a well known fact that email is still pound for pound the best way to deliver permission-based marketing messages. However, with the rise and dominance of social networking, many new entrepreneurs put building an opt-in email list at the bottom of their things to do list behind building a Facebook page, Twitter and Linkedin account. Although it is a much harder and longer process to build a quality list of opt-in emails, it is well worth your time. Below are some statistics that prove this fact:
