This past weekend I celebrated the birthday of one of my little ones. The party was held at an indoor children’s play center named KangaZoom. The facility had your typical inflatable jumpers, bouncers, and slides. From the outside looking in, there was nothing exceptional about KangaZoom. However, once the party was over I knew the owners of KangaZoom had the one thing it needed to grow its business virally with word-of-mouth advertising.
Alert: This is a post from my Daddy blog series
When you are bootstrapping your business, it’s almost a must that you wear multiple hats. It’s likely that you do marketing and customer service or product development and product testing, or all of the above. As you push yourself to the limit to get your business off the ground, it’s inevitable that you will make one or two customer facing mistakes along the way. The key is that you don’t beat yourself up when this happens and turn this negative into a positive.
